Dan Ariely is a behavioral economist with a genius for figuring out why we do the things we do. His popular column in The Wall Street Journal is called “Ask Dan.” Listeners have the chance to do just that this week.

What’s Your Motivation?

Dr. Ariely’s latest book is Payoff: The Hidden Logic That Shapes Our Motivation. In it, he explains why much of what we think we know about motivation is mistaken. He also suggests approaches that work better in producing the desired behavior.

If you’ve ever had trouble taking your medicine when you should, following up on your physical therapy exercises or eating your vegetables, you can ask Dan how to improve your motivation. Call in your stories and questions: 888-472-3366 between 7 and 8 am EDT on Saturday, March 18, 2017.

This Week’s Guest:

Dan Ariely, PhD, James B. Duke Professor of Psychology and Behavioral Economics at Duke University, is a founding member of the Center for Advanced Hindsight. He is the author of New York Times best-selling books, Predictably Irrational, The Upside of Irrationality and The (Honest) Truth about Dishonesty. His latest book is Payoff: The Hidden Logic That Shapes Our Motivations. His website is

Listen to the Podcast:

The podcast of this program will be available the Monday after the broadcast date. The show can be streamed online from this site and podcasts can be downloaded for free for four weeks after the date of broadcast. After that time has passed, digital downloads are available for $2.99. CDs may be purchased at any time after broadcast for $9.99.

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  1. Peter Leon
    St. Petersburg, Florida

    Great science! I am ordering the book today! Dan Ariely changed my life on several levels including a new consciousness. (spent 3 hours programming my phone calendar).

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